Which fields are mapped from Shopify to Google Merchant Center for title & description

Product title & description are 2 important fields which decide how successful you will be in Google Shopping. We map multiple fields from Shopify for both these attributes

Title

  • product title – This is the title you see in your store and the default value.
  • SEO title – If you have added SEO title to all your pages, you can use SEO title instead of product tile

Description

  • product description – This is the description you see in your store and the default value. AdNabu automatically removes un-supported HTML tags & cleans the description
  • SEO description – If you have added SEO description to all your pages, you can use SEO description instead of product description

You can change which field to use for the feed from Settings > feed.

Other than that, we also link with a few other fields from Shopify:

  • Product link – this is your product link to allow customer to view your product
  • Brand – your Item brand
  • Price – your item price
  • Sale Price – Compare at price field in Shopify
  • GTIN/MPN – these two fields will be connect with Barcode/SKU field in Shopify

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